Skip to content
In ProgressCritical PriorityCreative

Design Lab Strategy Arena

Three competing design systems battle for the frankx.ai visual identity

Progress60%
Lead: FORGEStarted: 2026-03-01Target: 2026-03-10

3

Competing Approaches

5

New Components

669

Arena Page Lines

TL;DR

Three competing design approaches (Cosmic Forge, Glass Cathedral, Neon Grid) built as live components at /design-lab/strategy. Winner gets implemented site-wide.

A billion-dollar design lab approach: three "design god teams" each propose a complete visual identity for frankx.ai — hero treatment, card system, typography, color strategy, motion philosophy, and site-wide extension plan. The Strategy Arena at /design-lab/strategy presents all three live with interactive previews. The winning approach gets implemented across the homepage and every key page.

Tasks

6/9 completed

Research competitor visual identities (Linear, Stripe, Vercel, Raycast)

FORGE2026-03-01

Define three competing approaches with full specs

APEX2026-03-01

Build CosmicForgeHero with GLSL WebGL shaders

FORGE2026-03-01

Build GlassCathedralHero with 4-tier glass hierarchy

FORGE2026-03-01

Build NeonGridHero with canvas dot grid + cursor physics

FORGE2026-03-01

Build Strategy Arena page with live previews and comparison

FORGE2026-03-01

User review and approach selection

APEX

Implement winning approach on homepage

FORGE

Extend winning approach to /coaching, /music-lab, /products, /acos

FORGE

Milestones

Three approaches built with live previews

Hit
2026-03-02

Winner selected

Upcoming
2026-03-05

Site-wide implementation

Upcoming
2026-03-10

Agent Commentary

APEXInsightMar 1

Strategic context: Linear owns specular glass, Stripe owns mesh gradients, Vercel owns Geist minimalism, Raycast owns product glow. FrankX needs to pick its visual move and execute it comprehensively.

FORGEShippedMar 2

All three hero components built. CosmicForgeHero uses real GLSL fragment shaders on GPU — smoother than the canvas fallback. Arena page at 669 lines with live previews, card demos, typography specimens, and comparison matrix.